Strategic Plan

Strategic Plan 2013 – 2016, Executive Summary

Adopted March 20, 2013

Vision:  The children of Winston-Salem/Forsyth County succeed in school and life because of excellent civic, corporate, and community partnerships for early childhood development and learning that support families in helping their children thrive.

Mission:  SSFC, Inc., mobilizes resources, forges partnerships, and shapes public opinion to assist the Winston-Salem/Forsyth County community to build and sustain an affordable, comprehensive, high quality system of early childhood development and learning.

I.  SSFC convenes stakeholders to help foster an on-going community conversation about the components and financing of an affordable, comprehensive, high quality system of early childhood development and learning.

(A)  Information, Collaboration, and Advocacy: Engage stakeholders in understanding and promoting the importance of early learning and mission-focused, quality-driven collaboration.

(1)  Messages about Action in Citizen and Corporate Engagement: Develop and promote consistent, accurate messages about the importance of early learning, and the role of citizen and corporate engagement in maintaining an affordable, comprehensive, high quality system of early childhood development and learning.

(2) Messages about Economic and Social Impact: Develop and promote consistent, accurate messages about the relationships among early learning, economic development, and the well-being of the community.

(3) Media and our Messages: Use diverse media to seek coverage and promote events in early childhood development and learning.

(4) Parents and Child Care Providers as Messengers: Mobilize and train parents and child care providers to advocate on behalf of children and effective services.

(5) Primacy of Our Organizational Working Groups: Capitalize on our corporate committees and taskforces to advance our messages and model system building.

(i)        Corporate board and subcommittees

(ii)       Allocations and investment panels

(iii)      NC Pre-K Committee

(iv)      Winston-Salem/Forsyth County School Readiness Committee

II. SSFC operates and funds programs to build an affordable, comprehensive, high quality system of early childhood development and learning.

(A)  Our Community’s Performance:  Target resources to move the Winston-Salem/Forsyth County community beyond the state averages in NCPC, Inc.’s Performance Based Incentive System (PBIS) for early childhood education, family support, and allied services.

(B)  Our Program’s Foundation: Operate and fund evidence-based and evidence-informed programs.

III.  SSFC builds and sustains sound business operations

(A)  Board Accountability: Define and strive for excellence in board composition and performance.

(B)  Staff Accountability: Define and strive for excellence in staff composition and performance.

IV.  SSFC develops diversified sources of private and public funding, and in-kind support

(A)   Our Investors: Develop a comprehensive fund development program with goals in annual giving, major gifts, and corporate and foundation support, as well as for in-kind donations and volunteer service.

(B)  New Endeavors: Research, design and implement a signature annual event, and explore opportunities for entrepreneurial enterprise(s) and fee-generating activities.